Project
Comiendo con G
Year
2024
Disciplines
Logo Design
This project consisted of designing the logo for the Instagram account “Comiendo con G”, a space dedicated to the creation of gastronomic content, where reviews of various restaurants are shared. The main challenge was to create a visual identity that captured the essence of the channel: accessible, approachable and focused on the pleasure of food.
The client requested a simple and straightforward logo, where the hamburger was the central element, keeping in line with the name of the account. After exploring different options, I developed a design that combines the letter “G”, initial of the account, with the silhouette of a hamburger. This fusion effectively conveys the culinary concept, as well as being easily identifiable and adaptable to different formats and platforms.
The design is characterized by its minimalist and modern style, using flat shapes and simple lines, ensuring clarity in the digital environment. The vibrant color palette plays a key role in the logo, as it not only captures the viewer's attention, but also reinforces the channel's personality, creating a fresh and friendly image. This chromatic choice ensures that the logo stands out on social networks, and adds a touch of dynamism and vitality that perfectly complements the content of the account.
/color palette
/logo variants
